55
origami coffee filter
Worth a lookShows low returns (0.9%), but brand-locked demand (top 5 brands take 99% of clicks) keeps it on the watch list.
Returns
Incredible0.9%return rate — above 5% kills the launch gate
Conversion
Great11.5%search→purchase rate — share of searches ending in a sale
Avg price
Great$19.17avg listing price — sweet spot $15–$100
Market size
Great$955K$955K/yr · 435K searches
Price range
Great$7.94–$39.05cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,019.13avg incumbent reviews — the moat a new listing must climb
Competition
Good55%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-15.8%90-day search growth — must beat 0% to launch
Brand share
Bad99%top-5 brand share — brand-locked demand