34
official teenager
Skip itA concentrated shelf (top 5 take 79% of clicks) — this niche doesn't clear our bar today.
Review moat
Good1,212avg incumbent reviews — the moat a new listing must climb
Conversion
Good4.2%search→purchase rate — share of searches ending in a sale
Avg price
Okay$11.48avg listing price — sweet spot $15–$100
Brand share
Okay79%top-5 brand share — brands hold most of the demand
Market size
Okay$218K$218K/yr · 449K searches
Returns
Okay3.9%return rate — above 5% kills the launch gate
Price range
Bad$6.00–$17.82cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-10.0%90-day search growth — must beat 0% to launch
Competition
Bad79%top-5 click share — a locked-up shelf