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new years photo booth props
Skip itA small market ($44K/yr) — this niche doesn't clear our bar today.
Review moat
Great244.76avg incumbent reviews — the moat a new listing must climb
Competition
Good45%top-5 click share — leaders hold, buyers still browse
Brand share
Good66%top-5 brand share — brands hold most of the demand
Conversion
Okay3.8%search→purchase rate — share of searches ending in a sale
Returns
Okay3.9%return rate — above 5% kills the launch gate
Avg price
Okay$10.67avg listing price — sweet spot $15–$100
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Price range
Bad$6.93–$17.56cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-22.6%90-day search growth — must beat 0% to launch
Market size
Bad$44K$44K/yr · 110K searches
Signals No Dominant Brand