40
motorized blinds
Skip itWeak search conversion (0.1%) — this niche doesn't clear our bar today.
Review moat
Good523.41avg incumbent reviews — the moat a new listing must climb
Market size
Good$470K$470K/yr · 1.8M searches
Brand share
Good72%top-5 brand share — brands hold most of the demand
Avg price
Okay$187.73avg listing price — sweet spot $15–$100
Competition
Okay57%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+2.0%90-day search growth — must beat 0% to launch
Returns
Bad5.9%return rate — above 5% kills the launch gate
Price range
Bad$3.60–$413.60cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad0.1%search→purchase rate — share of searches ending in a sale