30
moon pod
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Returns
Great1.8%return rate — above 5% kills the launch gate
Review moat
Good930.58avg incumbent reviews — the moat a new listing must climb
Avg price
Okay$183.41avg listing price — sweet spot $15–$100
Growth
Okay+2.3%90-day search growth — must beat 0% to launch
Price range
Bad$48.00–$324.78cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Bad85%top-5 click share — a locked-up shelf
Market size
Bad$28K$28K/yr · 66K searches
Conversion
Bad0.2%search→purchase rate — share of searches ending in a sale
Brand share
Bad100%top-5 brand share — brand-locked demand
Signals High Price