41
modak mould
Skip itHigh returns (14.8%) — this niche doesn't clear our bar today.
Quality gap
Incredible3.7★avg incumbent rating — lower means beatable quality
Review moat
Great118.36avg incumbent reviews — the moat a new listing must climb
Avg price
Good$14.60avg listing price — sweet spot $15–$100
Growth
Good+33.0%90-day search growth — must beat 0% to launch
Price range
Good$6.25–$25.84cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay55%top-5 click share — leaders hold, buyers still browse
Brand share
Bad93%top-5 brand share — brand-locked demand
Conversion
Bad1.2%search→purchase rate — share of searches ending in a sale
Market size
Bad$16K$16K/yr · 95K searches
Returns
Bad14.8%return rate — above 5% kills the launch gate