45
mirrored dresser
Skip itWeak search conversion (0.1%) — this niche doesn't clear our bar today.
Returns
Great1.6%return rate — above 5% kills the launch gate
Review moat
Great387.3avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Competition
Good42%top-5 click share — leaders hold, buyers still browse
Brand share
Good68%top-5 brand share — brands hold most of the demand
Avg price
Okay$231.32avg listing price — sweet spot $15–$100
Market size
Bad$68K$68K/yr · 244K searches
Growth
Bad-18.3%90-day search growth — must beat 0% to launch
Price range
Bad$52.37–$709.12cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad0.1%search→purchase rate — share of searches ending in a sale
Signals High Price