Skip to content
53

mint green towels

Worth a look

Shows a sweet-spot price point ($33.26 avg), but a small market ($59K/yr) keeps it on the watch list.

Market size 15Growth 21Conversion 37Competition 84Returns 49Price range 90Avg price 95Brand share 81Review moat 21Quality gap 77

Avg price

Incredible$33.26

avg listing price — sweet spot $15–$100

Price range

Great$9.50–$99.00

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Great31%

top-5 click share — an open shelf

Brand share

Great54%

top-5 brand share — no brand owns this niche

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Returns

Okay3.1%

return rate — above 5% kills the launch gate

Conversion

Okay3.0%

search→purchase rate — share of searches ending in a sale

Growth

Bad-7.7%

90-day search growth — must beat 0% to launch

Review moat

Bad10,708.11

avg incumbent reviews — the moat a new listing must climb

Market size

Bad$59K

$59K/yr · 60K searches

Search terms