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mink blanket
Skip itSoft demand (-45.2% this quarter) — this niche doesn't clear our bar today.
Avg price
Great$63.52avg listing price — sweet spot $15–$100
Price range
Great$40.97–$119.34cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good53%top-5 click share — leaders hold, buyers still browse
Returns
Okay3.5%return rate — above 5% kills the launch gate
Review moat
Okay2,265.65avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay87%top-5 brand share — brands hold most of the demand
Market size
Bad$60K$60K/yr · 352K searches
Conversion
Bad0.3%search→purchase rate — share of searches ending in a sale
Growth
Bad-45.2%90-day search growth — must beat 0% to launch
Signals High Price