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mini shadow box
Worth a lookShows a fragmented shelf (top 5 take 29% of clicks), but a small market ($94K/yr) keeps it on the watch list.
Competition
Great29%top-5 click share — an open shelf
Brand share
Great55%top-5 brand share — no brand owns this niche
Review moat
Good844.45avg incumbent reviews — the moat a new listing must climb
Conversion
Good5.0%search→purchase rate — share of searches ending in a sale
Price range
Good$5.43–$27.30cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good$12.13avg listing price — sweet spot $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+7.5%90-day search growth — must beat 0% to launch
Returns
Okay4.5%return rate — above 5% kills the launch gate
Market size
Bad$94K$94K/yr · 155K searches