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52

metal vase

Worth a look

Shows a fragmented shelf (top 5 take 19% of clicks), but a small market ($56K/yr) keeps it on the watch list.

Market size 14Growth 20Conversion 22Competition 95Returns 21Price range 84Avg price 95Brand share 92Review moat 84Quality gap 57

Competition

Incredible19%

top-5 click share — an open shelf

Avg price

Incredible$27.97

avg listing price — sweet spot $15–$100

Brand share

Great43%

top-5 brand share — no brand owns this niche

Review moat

Great320.9

avg incumbent reviews — the moat a new listing must climb

Price range

Great$8.62–$106.62

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Conversion

Bad1.7%

search→purchase rate — share of searches ending in a sale

Returns

Bad6.0%

return rate — above 5% kills the launch gate

Growth

Bad-10.5%

90-day search growth — must beat 0% to launch

Market size

Bad$56K

$56K/yr · 114K searches

Search terms