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65

masters graduation decorations

Worth a look

Shows a thin review moat (36 avg reviews), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 17Growth 96Conversion 74Competition 88Returns 68Price range 37Avg price 28Brand share 96Review moat 98Quality gap 24

Review moat

Incredible36.48

avg incumbent reviews — the moat a new listing must climb

Growth

Incredible+162.1%

90-day search growth — must beat 0% to launch

Brand share

Incredible31%

top-5 brand share — no brand owns this niche

Competition

Great27%

top-5 click share — an open shelf

Conversion

Good6.9%

search→purchase rate — share of searches ending in a sale

Returns

Good2.3%

return rate — above 5% kills the launch gate

Price range

Okay$4.10–$21.44

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Okay$9.32

avg listing price — sweet spot $15–$100

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Market size

Bad$69K

$69K/yr · 107K searches

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