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magnetic goose
Skip itA small market ($25K/yr) — this niche doesn't clear our bar today.
Review moat
Great119.87avg incumbent reviews — the moat a new listing must climb
Returns
Great1.4%return rate — above 5% kills the launch gate
Avg price
Great$16.10avg listing price — sweet spot $15–$100
Brand share
Good60%top-5 brand share — brands hold most of the demand
Price range
Good$7.27–$26.24cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Okay55%top-5 click share — leaders hold, buyers still browse
Conversion
Okay3.0%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Okay+0.1%90-day search growth — must beat 0% to launch
Market size
Bad$25K$25K/yr · 52K searches