42
linen comforter king
Skip itWeak search conversion (0.6%) — this niche doesn't clear our bar today.
Avg price
Great$78.41avg listing price — sweet spot $15–$100
Competition
Great39%top-5 click share — an open shelf
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Brand share
Okay79%top-5 brand share — brands hold most of the demand
Market size
Okay$192K$192K/yr · 422K searches
Returns
Okay4.0%return rate — above 5% kills the launch gate
Price range
Okay$29.75–$304.32cheapest to priciest tracked listing — scored on the share inside $15–$100
Growth
Bad-0.7%90-day search growth — must beat 0% to launch
Review moat
Bad7,309.17avg incumbent reviews — the moat a new listing must climb
Conversion
Bad0.6%search→purchase rate — share of searches ending in a sale
Signals High Price