57
light blue sheets
Worth a lookShows a sweet-spot price point ($25.84 avg), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Avg price
Incredible$25.84avg listing price — sweet spot $15–$100
Price range
Great$11.72–$51.13cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.8%return rate — above 5% kills the launch gate
Competition
Great37%top-5 click share — an open shelf
Brand share
Good68%top-5 brand share — brands hold most of the demand
Growth
Good+22.7%90-day search growth — must beat 0% to launch
Market size
Okay$252K$252K/yr · 371K searches
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Conversion
Okay2.6%search→purchase rate — share of searches ending in a sale
Review moat
Bad138,094.59avg incumbent reviews — the moat a new listing must climb