56
lemon branches
Worth a lookShows a thin review moat (174 avg reviews), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Review moat
Great173.52avg incumbent reviews — the moat a new listing must climb
Avg price
Great$20.99avg listing price — sweet spot $15–$100
Price range
Great$10.77–$48.41cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good60%top-5 brand share — brands hold most of the demand
Growth
Good+53.2%90-day search growth — must beat 0% to launch
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Conversion
Good4.8%search→purchase rate — share of searches ending in a sale
Competition
Good53%top-5 click share — leaders hold, buyers still browse
Returns
Bad6.2%return rate — above 5% kills the launch gate
Market size
Bad$48K$48K/yr · 48K searches
Signals High Returns