40
large pyrex baking dish
Skip itA small market ($50K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$30.04avg listing price — sweet spot $15–$100
Price range
Great$10.71–$56.98cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great37%top-5 click share — an open shelf
Review moat
Okay1,942.08avg incumbent reviews — the moat a new listing must climb
Brand share
Okay79%top-5 brand share — brands hold most of the demand
Returns
Okay4.5%return rate — above 5% kills the launch gate
Conversion
Okay2.2%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Bad$50K$50K/yr · 74K searches
Growth
Bad-26.3%90-day search growth — must beat 0% to launch