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50

large plastic jar

Worth a look

Shows no brand lock-in (top 5 brands take 49% of clicks), but a small market ($51K/yr) keeps it on the watch list.

Market size 13Growth 25Conversion 51Competition 78Returns 51Price range 85Avg price 84Brand share 86Review moat 46Quality gap 35

Brand share

Great49%

top-5 brand share — no brand owns this niche

Price range

Great$8.51–$59.18

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Great$18.61

avg listing price — sweet spot $15–$100

Competition

Great37%

top-5 click share — an open shelf

Conversion

Good4.1%

search→purchase rate — share of searches ending in a sale

Returns

Good3.0%

return rate — above 5% kills the launch gate

Review moat

Okay1,851.34

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Growth

Bad-0.2%

90-day search growth — must beat 0% to launch

Market size

Bad$51K

$51K/yr · 66K searches

Search terms