49
kombucha jar
Skip itSoft demand (-13.3% this quarter) — this niche doesn't clear our bar today.
Avg price
Incredible$29.16avg listing price — sweet spot $15–$100
Price range
Great$8.96–$44.05cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good6.9%search→purchase rate — share of searches ending in a sale
Brand share
Good65%top-5 brand share — brands hold most of the demand
Review moat
Good1,200.83avg incumbent reviews — the moat a new listing must climb
Competition
Good53%top-5 click share — leaders hold, buyers still browse
Returns
Okay3.1%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Bad$97K$97K/yr · 48K searches
Growth
Bad-13.3%90-day search growth — must beat 0% to launch