50
italian ruscus greenery
Worth a lookShows a sweet-spot price point ($32.20 avg), but a small market ($80K/yr) keeps it on the watch list.
Avg price
Incredible$32.20avg listing price — sweet spot $15–$100
Price range
Great$12.46–$87.77cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Great203.43avg incumbent reviews — the moat a new listing must climb
Competition
Good43%top-5 click share — leaders hold, buyers still browse
Brand share
Good66%top-5 brand share — brands hold most of the demand
Conversion
Okay3.4%search→purchase rate — share of searches ending in a sale
Growth
Okay+12.1%90-day search growth — must beat 0% to launch
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Returns
Bad5.8%return rate — above 5% kills the launch gate
Market size
Bad$80K$80K/yr · 74K searches
Signals High Returns