60
indoor tree
Worth a lookShows a fragmented shelf (top 5 take 26% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Competition
Great26%top-5 click share — an open shelf
Avg price
Great$61.40avg listing price — sweet spot $15–$100
Price range
Great$19.87–$107.92cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Great52%top-5 brand share — no brand owns this niche
Returns
Good2.4%return rate — above 5% kills the launch gate
Growth
Good+26.8%90-day search growth — must beat 0% to launch
Review moat
Good1,356.44avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Okay$198K$198K/yr · 296K searches
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale