51
i love you
Worth a lookShows low returns (0.7%), but weak search conversion (0.2%) keeps it on the watch list.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Brand share
Great48%top-5 brand share — no brand owns this niche
Price range
Great$5.02–$60.65cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Avg price
Good$13.42avg listing price — sweet spot $15–$100
Market size
Okay$255K$255K/yr · 10.0M searches
Review moat
Okay1,989.94avg incumbent reviews — the moat a new listing must climb
Growth
Okay+4.0%90-day search growth — must beat 0% to launch
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Conversion
Bad0.2%search→purchase rate — share of searches ending in a sale
Signals No Dominant Brand