48
highland cow figurine
Skip itSoft demand (-24.0% this quarter) — this niche doesn't clear our bar today.
Avg price
Great$51.49avg listing price — sweet spot $15–$100
Competition
Great24%top-5 click share — an open shelf
Review moat
Great179.2avg incumbent reviews — the moat a new listing must climb
Returns
Great1.3%return rate — above 5% kills the launch gate
Brand share
Good65%top-5 brand share — brands hold most of the demand
Price range
Okay$7.51–$277.60cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad$83K$83K/yr · 147K searches
Quality gap
Bad4.7★avg incumbent rating — lower means beatable quality
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale
Growth
Bad-24.0%90-day search growth — must beat 0% to launch
Signals High Price