36
hello fall
Skip itA concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Growth
Incredible+266.4%90-day search growth — must beat 0% to launch
Review moat
Great181.5avg incumbent reviews — the moat a new listing must climb
Returns
Great2.0%return rate — above 5% kills the launch gate
Avg price
Good$12.29avg listing price — sweet spot $15–$100
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Conversion
Bad1.8%search→purchase rate — share of searches ending in a sale
Price range
Bad$8.89–$16.60cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad$15K$15K/yr · 69K searches
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand