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48

hanging morning glory artificial flowers

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Soft demand (-62.5% this quarter) — this niche doesn't clear our bar today.

Market size 1Growth 0Conversion 14Competition 81Returns 92Price range 70Avg price 78Brand share 84Review moat 83Quality gap 53

Returns

Great1.1%

return rate — above 5% kills the launch gate

Brand share

Great51%

top-5 brand share — no brand owns this niche

Review moat

Great339.65

avg incumbent reviews — the moat a new listing must climb

Competition

Great34%

top-5 click share — an open shelf

Avg price

Great$16.17

avg listing price — sweet spot $15–$100

Price range

Good$7.60–$32.35

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Conversion

Bad1.1%

search→purchase rate — share of searches ending in a sale

Market size

Bad$4K

$4K/yr · 24K searches

Growth

Bad-62.5%

90-day search growth — must beat 0% to launch

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