50
grounding bed sheets king
Worth a lookShows a thin review moat (175 avg reviews), but soft demand (-28.5% this quarter) keeps it on the watch list.
Review moat
Great174.56avg incumbent reviews — the moat a new listing must climb
Quality gap
Great4.2★avg incumbent rating — lower means beatable quality
Avg price
Great$97.41avg listing price — sweet spot $15–$100
Brand share
Good61%top-5 brand share — brands hold most of the demand
Returns
Good2.7%return rate — above 5% kills the launch gate
Conversion
Good4.8%search→purchase rate — share of searches ending in a sale
Competition
Good51%top-5 click share — leaders hold, buyers still browse
Price range
Good$31.34–$168.67cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Bad$53K$53K/yr · 11K searches
Growth
Bad-28.5%90-day search growth — must beat 0% to launch