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gold frames 4x6
Worth a lookShows a fragmented shelf (top 5 take 26% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Competition
Great26%top-5 click share — an open shelf
Brand share
Great50%top-5 brand share — no brand owns this niche
Avg price
Great$17.25avg listing price — sweet spot $15–$100
Price range
Great$5.04–$47.98cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good5.8%search→purchase rate — share of searches ending in a sale
Market size
Good$448K$448K/yr · 446K searches
Growth
Good+20.5%90-day search growth — must beat 0% to launch
Review moat
Okay1,910.81avg incumbent reviews — the moat a new listing must climb
Returns
Okay4.0%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Signals No Dominant Brand