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godzilla party favors
Skip itA small market ($18K/yr) — this niche doesn't clear our bar today.
Avg price
Great$18.09avg listing price — sweet spot $15–$100
Returns
Great1.8%return rate — above 5% kills the launch gate
Review moat
Good593.88avg incumbent reviews — the moat a new listing must climb
Price range
Good$7.05–$29.66cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Okay80%top-5 brand share — brands hold most of the demand
Conversion
Okay3.2%search→purchase rate — share of searches ending in a sale
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay69%top-5 click share — leaders hold, buyers still browse
Growth
Bad-4.4%90-day search growth — must beat 0% to launch
Market size
Bad$18K$18K/yr · 31K searches
Signals Low Review Barrier