37
glass mixing bowl with handle
Skip itA small market ($27K/yr) — this niche doesn't clear our bar today.
Avg price
Incredible$27.68avg listing price — sweet spot $15–$100
Price range
Great$10.52–$50.44cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good68%top-5 brand share — brands hold most of the demand
Returns
Good2.6%return rate — above 5% kills the launch gate
Competition
Okay62%top-5 click share — leaders hold, buyers still browse
Review moat
Okay2,891.95avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Growth
Bad-8.4%90-day search growth — must beat 0% to launch
Conversion
Bad1.7%search→purchase rate — share of searches ending in a sale
Market size
Bad$27K$27K/yr · 59K searches