54
glass coffee table
Worth a lookShows no brand lock-in (top 5 brands take 40% of clicks), but weak search conversion (0.3%) keeps it on the watch list.
Brand share
Incredible40%top-5 brand share — no brand owns this niche
Competition
Great25%top-5 click share — an open shelf
Review moat
Great329.5avg incumbent reviews — the moat a new listing must climb
Avg price
Good$118.84avg listing price — sweet spot $15–$100
Market size
Good$533K$533K/yr · 1.7M searches
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Returns
Okay3.4%return rate — above 5% kills the launch gate
Growth
Bad-0.8%90-day search growth — must beat 0% to launch
Price range
Bad$32.22–$399.23cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad0.3%search→purchase rate — share of searches ending in a sale