51
glass bottles with cork
Worth a lookShows a fragmented shelf (top 5 take 35% of clicks), but strong incumbent ratings (4.6★) keeps it on the watch list.
Competition
Great35%top-5 click share — an open shelf
Brand share
Great56%top-5 brand share — no brand owns this niche
Price range
Good$5.84–$37.58cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Good$12.50avg listing price — sweet spot $15–$100
Conversion
Good4.1%search→purchase rate — share of searches ending in a sale
Review moat
Good1,460avg incumbent reviews — the moat a new listing must climb
Returns
Okay3.0%return rate — above 5% kills the launch gate
Growth
Okay+7.5%90-day search growth — must beat 0% to launch
Market size
Okay$147K$147K/yr · 287K searches
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality