38
frozen chair
Skip itA small market ($50K/yr) — this niche doesn't clear our bar today.
Avg price
Great$53.43avg listing price — sweet spot $15–$100
Price range
Great$21.18–$119.59cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Good2.2%return rate — above 5% kills the launch gate
Review moat
Okay2,048.15avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Competition
Okay61%top-5 click share — leaders hold, buyers still browse
Brand share
Okay84%top-5 brand share — brands hold most of the demand
Growth
Bad-16.4%90-day search growth — must beat 0% to launch
Conversion
Bad1.3%search→purchase rate — share of searches ending in a sale
Market size
Bad$50K$50K/yr · 71K searches
Signals High Price