27
fellow aiden
Skip itA concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Quality gap
Incredible3.9★avg incumbent rating — lower means beatable quality
Review moat
Good950avg incumbent reviews — the moat a new listing must climb
Market size
Good$390K$390K/yr · 96K searches
Avg price
Bad$363.46avg listing price — sweet spot $15–$100
Returns
Bad7.2%return rate — above 5% kills the launch gate
Conversion
Bad1.1%search→purchase rate — share of searches ending in a sale
Growth
Bad-27.7%90-day search growth — must beat 0% to launch
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
Price range
Bad$357.88–$374.46cheapest to priciest tracked listing — scored on the share inside $15–$100