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faux fern
Worth a lookShows a sweet-spot price point ($33.34 avg), but soft demand (+3.3% this quarter) keeps it on the watch list.
Avg price
Incredible$33.34avg listing price — sweet spot $15–$100
Price range
Great$10.04–$56.43cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Review moat
Good1,010.17avg incumbent reviews — the moat a new listing must climb
Brand share
Good70%top-5 brand share — brands hold most of the demand
Market size
Good$412K$412K/yr · 334K searches
Competition
Okay56%top-5 click share — leaders hold, buyers still browse
Returns
Okay3.2%return rate — above 5% kills the launch gate
Conversion
Okay3.7%search→purchase rate — share of searches ending in a sale
Growth
Okay+3.3%90-day search growth — must beat 0% to launch