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fake strawberries
Skip itA small market ($87K/yr) — this niche doesn't clear our bar today.
Review moat
Great257.16avg incumbent reviews — the moat a new listing must climb
Brand share
Great60%top-5 brand share — no brand owns this niche
Conversion
Good5.7%search→purchase rate — share of searches ending in a sale
Competition
Good51%top-5 click share — leaders hold, buyers still browse
Avg price
Good$12.60avg listing price — sweet spot $15–$100
Growth
Good+21.0%90-day search growth — must beat 0% to launch
Price range
Okay$5.69–$22.93cheapest to priciest tracked listing — scored on the share inside $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Returns
Bad5.3%return rate — above 5% kills the launch gate
Market size
Bad$87K$87K/yr · 123K searches