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fake air plants
Worth a lookShows no brand lock-in (top 5 brands take 55% of clicks), but a small market ($65K/yr) keeps it on the watch list.
Brand share
Great55%top-5 brand share — no brand owns this niche
Avg price
Great$17.13avg listing price — sweet spot $15–$100
Competition
Great38%top-5 click share — an open shelf
Price range
Great$4.93–$45.60cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Good1,096.24avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Returns
Good2.7%return rate — above 5% kills the launch gate
Conversion
Good4.5%search→purchase rate — share of searches ending in a sale
Growth
Bad-8.0%90-day search growth — must beat 0% to launch
Market size
Bad$65K$65K/yr · 84K searches
Signals No Dominant Brand