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emotional support taco
Skip itSoft demand (-32.9% this quarter) — this niche doesn't clear our bar today.
Returns
Incredible0.8%return rate — above 5% kills the launch gate
Brand share
Great58%top-5 brand share — no brand owns this niche
Review moat
Good632.88avg incumbent reviews — the moat a new listing must climb
Conversion
Good6.4%search→purchase rate — share of searches ending in a sale
Competition
Good52%top-5 click share — leaders hold, buyers still browse
Price range
Okay$6.07–$22.99cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Okay$11.35avg listing price — sweet spot $15–$100
Market size
Okay$101K$101K/yr · 138K searches
Quality gap
Bad4.8★avg incumbent rating — lower means beatable quality
Growth
Bad-32.9%90-day search growth — must beat 0% to launch
Signals No Dominant Brand