47
duvet filler king
Skip itA deep review moat (31,216 avg reviews) — this niche doesn't clear our bar today.
Avg price
Great$57.61avg listing price — sweet spot $15–$100
Price range
Great$26.52–$118.65cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good5.6%search→purchase rate — share of searches ending in a sale
Returns
Good2.6%return rate — above 5% kills the launch gate
Competition
Good52%top-5 click share — leaders hold, buyers still browse
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Brand share
Okay76%top-5 brand share — brands hold most of the demand
Market size
Okay$112K$112K/yr · 35K searches
Growth
Okay+1.0%90-day search growth — must beat 0% to launch
Review moat
Bad31,216.36avg incumbent reviews — the moat a new listing must climb
Signals High Price