55
dish brush with soap dispenser
Worth a lookShows low returns (0.7%), but brand-locked demand (top 5 brands take 94% of clicks) keeps it on the watch list.
Returns
Incredible0.7%return rate — above 5% kills the launch gate
Conversion
Great11.1%search→purchase rate — share of searches ending in a sale
Market size
Great$1.2M$1.2M/yr · 860K searches
Competition
Good49%top-5 click share — leaders hold, buyers still browse
Avg price
Good$12.35avg listing price — sweet spot $15–$100
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Price range
Okay$3.24–$24.32cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Bad7,535.21avg incumbent reviews — the moat a new listing must climb
Growth
Bad-13.1%90-day search growth — must beat 0% to launch
Brand share
Bad94%top-5 brand share — brand-locked demand