33
df64
Skip itPrices mostly outside the sweet spot ($156.43–$547.15) — this niche doesn't clear our bar today.
Review moat
Great239.22avg incumbent reviews — the moat a new listing must climb
Market size
Good$621K$621K/yr · 143K searches
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Growth
Okay+8.0%90-day search growth — must beat 0% to launch
Avg price
Bad$352.12avg listing price — sweet spot $15–$100
Returns
Bad5.9%return rate — above 5% kills the launch gate
Conversion
Bad1.2%search→purchase rate — share of searches ending in a sale
Brand share
Bad94%top-5 brand share — brand-locked demand
Competition
Bad88%top-5 click share — a locked-up shelf
Price range
Bad$156.43–$547.15cheapest to priciest tracked listing — scored on the share inside $15–$100