45
deep cast iron skillet
Skip itSoft demand (-32.9% this quarter) — this niche doesn't clear our bar today.
Price range
Great$19.88–$100.96cheapest to priciest tracked listing — scored on the share inside $15–$100
Avg price
Great$68.59avg listing price — sweet spot $15–$100
Competition
Great36%top-5 click share — an open shelf
Market size
Good$344K$344K/yr · 267K searches
Brand share
Good75%top-5 brand share — brands hold most of the demand
Returns
Okay4.0%return rate — above 5% kills the launch gate
Conversion
Bad1.9%search→purchase rate — share of searches ending in a sale
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad5,476.67avg incumbent reviews — the moat a new listing must climb
Growth
Bad-32.9%90-day search growth — must beat 0% to launch
Signals High Price