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decorative balls
Worth a lookShows a fragmented shelf (top 5 take 23% of clicks), but soft demand (-25.8% this quarter) keeps it on the watch list.
Competition
Great23%top-5 click share — an open shelf
Brand share
Great50%top-5 brand share — no brand owns this niche
Avg price
Great$18.29avg listing price — sweet spot $15–$100
Price range
Good$7.62–$35.47cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$419K$419K/yr · 1.1M searches
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Review moat
Okay1,565.26avg incumbent reviews — the moat a new listing must climb
Returns
Okay3.3%return rate — above 5% kills the launch gate
Conversion
Okay2.1%search→purchase rate — share of searches ending in a sale
Growth
Bad-25.8%90-day search growth — must beat 0% to launch