63
daybed
Launch itA $4.5M/yr market growing +0.8% this quarter with returns at 1.3% — clears our launch bar.
Market size
Incredible$4.5M$4.5M/yr · 10.3M searches
Competition
Great21%top-5 click share — an open shelf
Returns
Great1.3%return rate — above 5% kills the launch gate
Brand share
Great52%top-5 brand share — no brand owns this niche
Review moat
Great374.39avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.3★avg incumbent rating — lower means beatable quality
Avg price
Okay$209.03avg listing price — sweet spot $15–$100
Growth
Okay+0.8%90-day search growth — must beat 0% to launch
Price range
Bad$88.12–$390.90cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Bad0.2%search→purchase rate — share of searches ending in a sale