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curved pillow
Skip itBrand-locked demand (top 5 brands take 99% of clicks) — this niche doesn't clear our bar today.
Avg price
Great$73.45avg listing price — sweet spot $15–$100
Price range
Good$33.58–$139.94cheapest to priciest tracked listing — scored on the share inside $15–$100
Market size
Good$446K$446K/yr · 142K searches
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Good4.3%search→purchase rate — share of searches ending in a sale
Returns
Okay4.6%return rate — above 5% kills the launch gate
Growth
Bad-12.9%90-day search growth — must beat 0% to launch
Competition
Bad77%top-5 click share — a locked-up shelf
Review moat
Bad20,720.27avg incumbent reviews — the moat a new listing must climb
Brand share
Bad99%top-5 brand share — brand-locked demand
Signals High Price