46
cream curtains
Skip itHigh returns (8.0%) — this niche doesn't clear our bar today.
Avg price
Great$22.15avg listing price — sweet spot $15–$100
Price range
Great$8.65–$35.72cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Good61%top-5 brand share — brands hold most of the demand
Competition
Good44%top-5 click share — leaders hold, buyers still browse
Market size
Good$365K$365K/yr · 970K searches
Growth
Okay+2.5%90-day search growth — must beat 0% to launch
Review moat
Bad4,468.68avg incumbent reviews — the moat a new listing must climb
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Conversion
Bad1.7%search→purchase rate — share of searches ending in a sale
Returns
Bad8.0%return rate — above 5% kills the launch gate