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cream balloons
Skip itPrices mostly outside the sweet spot ($5.79–$9.84) — this niche doesn't clear our bar today.
Conversion
Good6.9%search→purchase rate — share of searches ending in a sale
Competition
Good49%top-5 click share — leaders hold, buyers still browse
Growth
Okay+7.2%90-day search growth — must beat 0% to launch
Brand share
Okay86%top-5 brand share — brands hold most of the demand
Market size
Okay$134K$134K/yr · 248K searches
Returns
Okay4.7%return rate — above 5% kills the launch gate
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Review moat
Bad5,845.13avg incumbent reviews — the moat a new listing must climb
Avg price
Bad$7.86avg listing price — sweet spot $15–$100
Price range
Bad$5.79–$9.84cheapest to priciest tracked listing — scored on the share inside $15–$100