57
clothes steamer standing
Worth a lookShows a $1.3M/yr market, but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Market size
Great$1.3M$1.3M/yr · 462K searches
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Avg price
Good$101.65avg listing price — sweet spot $15–$100
Competition
Good49%top-5 click share — leaders hold, buyers still browse
Brand share
Good71%top-5 brand share — brands hold most of the demand
Growth
Good+27.3%90-day search growth — must beat 0% to launch
Review moat
Okay1,657.18avg incumbent reviews — the moat a new listing must climb
Conversion
Okay2.9%search→purchase rate — share of searches ending in a sale
Price range
Okay$37.39–$230.75cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Bad6.1%return rate — above 5% kills the launch gate