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christmas pyramid candles
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Avg price
Great$17.22avg listing price — sweet spot $15–$100
Conversion
Good6.7%search→purchase rate — share of searches ending in a sale
Price range
Good$9.93–$22.10cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Okay1,593.5avg incumbent reviews — the moat a new listing must climb
Returns
Okay3.3%return rate — above 5% kills the launch gate
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Market size
Bad$47K$47K/yr · 41K searches
Competition
Bad92%top-5 click share — a locked-up shelf
Growth
Bad-42.5%90-day search growth — must beat 0% to launch
Brand share
Bad100%top-5 brand share — brand-locked demand