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cemetery candles
Worth a lookShows a sweet-spot price point ($53.77 avg), but a small market ($35K/yr) keeps it on the watch list.
Avg price
Great$53.77avg listing price — sweet spot $15–$100
Review moat
Great187.64avg incumbent reviews — the moat a new listing must climb
Price range
Great$13.75–$103.51cheapest to priciest tracked listing — scored on the share inside $15–$100
Returns
Great1.8%return rate — above 5% kills the launch gate
Quality gap
Great4.3★avg incumbent rating — lower means beatable quality
Competition
Good41%top-5 click share — leaders hold, buyers still browse
Brand share
Okay80%top-5 brand share — brands hold most of the demand
Growth
Okay+9.0%90-day search growth — must beat 0% to launch
Conversion
Okay2.1%search→purchase rate — share of searches ending in a sale
Market size
Bad$35K$35K/yr · 32K searches