49
cedar chest
Skip itPrices mostly outside the sweet spot ($13.04–$1350.02) — this niche doesn't clear our bar today.
Returns
Great1.2%return rate — above 5% kills the launch gate
Competition
Great36%top-5 click share — an open shelf
Brand share
Great58%top-5 brand share — no brand owns this niche
Market size
Good$330K$330K/yr · 170K searches
Review moat
Good1,438.13avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.5★avg incumbent rating — lower means beatable quality
Growth
Bad-2.1%90-day search growth — must beat 0% to launch
Avg price
Bad$352.86avg listing price — sweet spot $15–$100
Conversion
Bad0.5%search→purchase rate — share of searches ending in a sale
Price range
Bad$13.04–$1350.02cheapest to priciest tracked listing — scored on the share inside $15–$100
Signals High Price